-
首页
-
教学项目展开 / 收起
sidenav background教学项目
sidenav header backgroundMarketing Training Program from Caterpillar
发布日期：2008-10-28 06:58 来源：北京大学国家发展研究院
Engineering and Marketing related Degree Recent Graduates or Graduates with no more than 2 Years Work ExperienceFor 2009 Marketing Training Program
• World Leader in Construction and Mining Equipment
• Values-based Environment
• Competitive Salary and benefitsCaterpillar is the world’s largest manufacturer of construction and mining equipment, diesel and natural gas engines and industrial gas turbines. A fortune 500 global company with sales and revenue of US$44.96 billion dollars in 2007, Caterpillar is the employer of choice for over 101,000 people globally.
Caterpillar is seeking recent graduate engineers and industrial marketing specialists with some working experience to participate in a 24-month Marketing Training Program.
You will receive extensive training, coaching, and hands-on learning via a rotation program through various marketing areas. There will be an emphasis on developing skills and experience in marketing including product application, market segment analysis, Customer Relationship Management, dealer development, product support system design, merchandising program development, communications, and related disciplines.
At the successful completion of the development program, you will be placed as a field based Marketing Representative in Caterpillar’s Business-to-Business based distribution system. This consultancy role will provide support, advice and assistance to Caterpillar dealers on marketing, technical sales, sales engineering and product support development.
Depending on performance, the Marketing Representative role can lead to larger marketing leadership opportunities both in China and worldwide.
To be successful in this position you will ideally hold an engineering or Marketing related degree with no more than 2 years work experience. You will have excellent communication and analysis skills with a strong customer focus. You will also be open to challenging and new experiences with the ability to travel and temporarily relocate.
If you meet the above requirements and are looking for an exciting and rewarding career please email your cover letter, resume and most current academic transcript (3 documents attached)tocareer@bimba.pku.edu.cn . In the subject, please quote "Marketing Trainee Application for CAT".
Deadline is Nov. 2nd, 2008.
国家发展研究院官方微信
Copyright© 1994-2012 北京大学 国家发展研究院 版权所有, 京ICP备05065075号-1
保留所有权利，不经允许请勿挪用
-
首页
-
教学项目展开 / 收起
sidenav background教学项目
sidenav header backgroundMarketing Training Program from Caterpillar
发布日期：2008-10-28 06:58 来源：北京大学国家发展研究院
Engineering and Marketing related Degree Recent Graduates or Graduates with no more than 2 Years Work ExperienceFor 2009 Marketing Training Program
• World Leader in Construction and Mining Equipment
• Values-based Environment
• Competitive Salary and benefitsCaterpillar is the world’s largest manufacturer of construction and mining equipment, diesel and natural gas engines and industrial gas turbines. A fortune 500 global company with sales and revenue of US$44.96 billion dollars in 2007, Caterpillar is the employer of choice for over 101,000 people globally.
Caterpillar is seeking recent graduate engineers and industrial marketing specialists with some working experience to participate in a 24-month Marketing Training Program.
You will receive extensive training, coaching, and hands-on learning via a rotation program through various marketing areas. There will be an emphasis on developing skills and experience in marketing including product application, market segment analysis, Customer Relationship Management, dealer development, product support system design, merchandising program development, communications, and related disciplines.
At the successful completion of the development program, you will be placed as a field based Marketing Representative in Caterpillar’s Business-to-Business based distribution system. This consultancy role will provide support, advice and assistance to Caterpillar dealers on marketing, technical sales, sales engineering and product support development.
Depending on performance, the Marketing Representative role can lead to larger marketing leadership opportunities both in China and worldwide.
To be successful in this position you will ideally hold an engineering or Marketing related degree with no more than 2 years work experience. You will have excellent communication and analysis skills with a strong customer focus. You will also be open to challenging and new experiences with the ability to travel and temporarily relocate.
If you meet the above requirements and are looking for an exciting and rewarding career please email your cover letter, resume and most current academic transcript (3 documents attached)tocareer@bimba.pku.edu.cn . In the subject, please quote "Marketing Trainee Application for CAT".
Deadline is Nov. 2nd, 2008.
访问学者申请
EMAIL
北京大学
ENGLISH
